INDIANAPOLIS (WISH) — Indianapolis is one of a dozen cities being targeted by Project Unloaded.
The group is launching videos on TikTok educating kids on the dangers of guns.
Nina Vinik, founder and executive director of Project Unloaded, said, “Today, gun violence is the leading killer of children and teens in the United States.”
“We wanted to be in a diverse set of cities that really have large, diverse populations of young people, so we chose Indianapolis because it fit that bill.”
The campaign is called “SNUG,” which stands for “Safer Not Using Guns.” TikTok users from ages 13-17 are the targets of the campaign.